Xero to launch "Farming in the Cloud" service mid-year
Online accounting software company Xero has announced that its new ‘Farming in the Cloud’ solution, which brings real-time, single ledger reporting to the farm for the first time, will be ready to go to market mid-year 2014.The solution allows farmers and their accountants, banks and rural service companies to work together from the same set of online, real-time data, and will provide one centralised home for key accounting and farm management tools.Key to the solution is a growing eco-system of farming software partners that are fully integrated with Xero’s beautifully simple online platform, and has the potential to be a major boost for farmers, and for the country.“Farming is the backbone of our nation,” said Ben Richmond CA, Xero Sales and Product Lead New Zealand, who leads Xero’s rural strategy. “When the rural sector does well, New Zealand does well, and Xero is committed to working with farmers, their advisors and stakeholders to lift the future of farming productivity together.“There’s a huge appetite for greater collaboration with industry stakeholders and by working together from the same set of data, the accounting role becomes less about compliance, and more about exploring opportunities for greater profitability.”Key farming software partner Figured has been instrumental in delivering farming specific tools to complement Xero’s accounting expertise. It launched today in conjunction with Farming in the Cloud at Xerocon 2014.“With seamless information between all parties and no need to transfer data, everyone’s focus is on adding value rather than gathering information,” said Duncan Anderson, Project Director, Figured.com.“Just as you don’t need a tractor for every implement in the shed, Figured means you no longer need separate ‘engines’ for your financial management. It can now all be done using our complete livestock reporting and farm budgeting tools combined with all the proven functionality and simplicity of Xero.
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