"One of the difficulties in a relatively young market like cloud computing is defining what the cloud actually is. All too often, I hear from cloud purists that cite some startup that drew up a clean-sheet design, hosted everything on AWS, and had great success. The thing is, there are relatively few startups that go on to operate at significant scale - but there are a lot of existing enterprises that would like to get some of those advantages.
Even before we codified our approach as Cloud Lifecycle Management, BMC has always had the goal of enabling existing enterprises to get the best of both worlds: get the best out of their existing IT environment, and also engage with the emerging world of cloud computing.
This approach has been validated both by customers and by analysts, with Ronni Colville of Gartner stating "This market emerged in about 2009 and BMC was one of the first to get there, and of all the vendors probably the only one to stay true to the mission". That quote comes from a recent Forbes article, which recounts the success of one particular customer's cloud computing project."
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